What's Amazon's new Inspire feature for October?

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Noticed that Amazon launched a new feature for the US site in October, and would like to know about it

1 Answers

Inspire is a new feature in Amazon's mobile app. Provide consumers with personalized photo and video information streams based on interest tags, and guide consumers to discover new products or get shopping inspiration, optimizing consumers' shopping experience on Amazon. It is currently available to Amazon customers on select US sites.

Inspire is simple to use. Consumers simply open the Amazon shopping mobile app (for both Android and iOS), tap the "light bulb" icon in the bottom navigation bar, select the TAB of interest, and then browse through the colorful video and image content, simply swipe up to see the next page.